distribution of force
Companies that produce goods of daily necessities such as soap, toothpaste, toothbrushes, shampoo, and many other types of products they manufacture, where such products can be easily verified, both in big cities and even in grocery stores in small towns. This suggests, even if the base of the company based in Jakarta, but have a distribution of force strong enough, which is able to showcase their products wherever customers located.
The basic process of this distribution is not really too complicated. Manufacturers of printed products / products, and finished products are then shipped to distribution channels existing in the city to the remotest villages through the means of transport by land, sea or air. While the products shipped, manufacturers generally reinforce the image of their products to strengthen promotional activities, both through electronic media such as television, radio, and even the Internet, as well as carriers Print (newspapers and magazines), so that consumers can know and have sufficient knowledge of products manufactured by enterprises, and go buy at the store or shop armed with the information you and adapted to their needs.
Given the importance of distribution for the company, more than a handful of new companies that emerge, which will focus on the areas of distribution of property [property] of the distribution is also very varied: there are actually implemented as part of a holding company [as a subsidiary], where the objective is to support the deployment process and the majority of producers of goods sold which are products that are produced by the manufacturer. However, there is also a position that is not associated with a manufacturer of [independently], but they have a fairly large number of customers, and has hours of flying, skill and good infrastructure to support distribution activities producers of goods, which become their customers. For this reason, the current distribution is also considered a decisive victory in a competitive era of intense competition.
